Ah, I always understood I had a future in stand-up comedy if tech journalism didnt work for me. However more seriously, Samsung is introducing its Galaxy S21 at just the ideal time. Its the first 5G flagship of the year and with the (short-lived?) void left by Huawei, Samsung understands it has all the cards in hand to set the pace in the high-end mobile phone market.
Which is more than welcome after considering how Apple has actually hit hard with its iPhone 12 range which, no matter what their critics state about it, have actually had the benefit of not seeing a price boost regardless of the switch to 5G compared to the previous generation. A jump in cost that almost all Android makers had to submission to in 2015, however, due to Qualcomm requiring the hand of smartphone producers with their brand-new Snapdragon 865 chipset.
Perhaps the success of the Samsung Galaxy S20 FE, the most affordable semi-flagship or flagship lite its been able to market up until now, has given the producer some concepts, so consumers are now searching for high-performance mobile phones with an excellent price/performance ratio? Thats insane!
More than a tactical option, there was a real requirement to readjust prices.
Samsung did not transform the wheel. The self-evident fact is this: for each flagship variety, the entry model is the one that offers the most. It makes best sense as it is the most affordable readily available model.
However the reality that the Samsung Galaxy S21 and S21+ are practically identical, much more so than the S20 and S20+ were at the time, is rather unexpected. Ill let you inspect the contrast chart that my associate Ben created to ensure (via the link at the beginning of this article), but apart from the product utilized at the back (plastic for the S21, glass for the S21+), the measurements of the mobile phones, the screen size, and the battery, nothing else identifies between these 2 models.
The base Samsung Galaxy S21 design is the producers most inexpensive 5G flagship/ © Samsung.
Even before the Galaxy Unpacked conference occurred on Thursday, January 14th, the trustworthy South Korean tech media ET News reported on January 7th that Samsung would focus most of its production capability on the fundamental Galaxy S21. On the one hand, the S21 and S21+ are now more cost effective, while on the other hand the S21 Ultra, still maintains its premium and elitist position (regardless of the fact that it is still more affordable than the S20 Ultra after taking into consideration all of the improvements).
And for the rest, us common Joes, we form the customer base that brings in the most cash for Samsung and we are the ones whom the producer has to seduce far more than its couple of crammed fans, making the Galaxy S21 and S21+ as the realistically more available gateway to the high-end brochure.
Do you have a favorable view of the Samsung Galaxy S21s rate reduction? On paper, does the basic Samsung Galaxy S21 appear competitive compared to the Ultra design?
The Samsung Galaxy S21 and S21+ are practically identical in every method/ © Samsung.
Did Samsung finally burn out of hearing me grumbling non-stop and tossing all of my toys out of the pram like an unstable kid? No, I didnt think so, and that is probably the case simply. As an alleviation, at least one of my complaints that I ranted about in this short article before the release of Galaxy S21, has been addressed.
The Samsung Galaxy S21, S21+ and S21 Ultra are indeed cheaper than the Samsung Galaxy S20 5G (EUR1,009), S20+ 5G (EUR1,109) and S20 Ultra 5G (EUR1,359) when they were first released. This is even more impressive considering this years Galaxy S21s are all 5G suitable by default, whereas Samsung slapped a EUR100 premium on the 5G versions of its flagship designs back then..
There is one especially fascinating thing to take note of: the cost drop on the base model, the Galaxy S21, which is Samsungs entry-level top-of-the-range model, led me to expect a modification in the manufacturers method on the flagship market.
Focus on the base design.
Even prior to the Galaxy Unpacked conference took place on Thursday, January 14th, the reliable South Korean tech media ET News reported on January 7th that Samsung would focus many of its production capacity on the fundamental Galaxy S21. Samsung, reportedly, hoped that the Galaxy S21 will be its very popular design and that it will allocate 60% of its production capacity to its least expensive flagship. Samsung would likewise lower the price of this model to 990,000 won (about EUR745), which is lower than the Galaxy S20 which cost 1.248 million won (approximately EUR938).
For as soon as, this is a prediction that has come true even in Europe, and which might leave one wondering: why has Samsung consented to this rate drop? Has the maker lastly recognized that offering increasingly expensive smart devices is not a technique that is valued by all customers? Or possibly the South Korean huge desired to share its fantastic technological innovations and knowledge with as numerous people as possible, performed in a spirit of benevolence and unconditional kindness?
You may conclude that Samsung is reserving the S Pen for the Ultra design, for this reason opposing my brilliant theory. But honestly speaking, does a plastic stylus, which doesnt connect by means of Bluetooth, the lack of any expandable storage choices in the mobile phone, and is deprived of buttons and gesture functions, really make up a “killer-feature” whose exclusivity will press Samsung fans to select the Galaxy S21 Ultra?
Well its true, the Samsung Galaxy S21 keeps other more intriguing exclusives such as the WQHD+ definition for its screen, a 108 MP primary sensor (compared to 12 MP for the other 2 models), dynamic refresh rate, an additional telephoto lens and its 100x zoom (30x on the other designs), amongst others.
In reality, this doesnt in any way call into concern my argument. There is a clear advancement in the Galaxy S21 lineup. On the one hand, the S21 and S21+ are now more budget-friendly, while on the other hand the S21 Ultra, still maintains its premium and elitist position (regardless of the fact that it is still cheaper than the S20 Ultra after thinking about all of the improvements).
This split is all the more visible when you think about that Samsung abandoned the curved display screens on the S21 and S21+ while dropping the amount of RAM offered from 12 GB to 8 GB. Instead of boosting all of its flagships and offering bloated specifications through its high-end catalogue, Samsung has actually chosen to play the balance card this year, and I think that they did it well. 8 GB of RAM is still more than adequate for even the most hardcore Android power user.
Concretely, customers who have the methods and who swear on choosing nothing less than having the best of the very best, Samsung can always rely on its Galaxy S21 Ultra to move some systems. It can be thought about as the last of the flagships, so to speak. And for the rest, us normal Joes, we form the consumer base that brings in the most cash for Samsung and we are the ones whom the producer needs to seduce much more than its few packed fans, making the Galaxy S21 and S21+ as the logically more available gateway to the high-end catalogue.
If I actually wanted to provoke you, I d state its a technique extremely comparable to Apples approach with its iPhone 12 Mini. But similar to Apple, the concern then occurs as to whether the compromises made were necessary to offer lower prices without needing to sacrifice the “premium user experience” that one would get out of a flagship device.
In my viewpoint, this is not the case. For many years, Samsung had set the bar so high, for much better or even worse, with its Galaxy S20 range in 2015. The smallest compromises made with the Galaxy S21 this year risks of being viewed as a hardly forgivable downgrade. But that is a hard concern for users and reviewers to answer, and personally, I salute this dangerous option by Samsung.
Do you have a positive view of the Samsung Galaxy S21s rate reduction? Do you think this is a mindful choice on Samsungs part to make its flagship items more available? On paper, does the fundamental Samsung Galaxy S21 appear competitive compared to the Ultra design?